Transparent pricing for customer-centric research.

Ten signature services with transparent prices. Three packages per service. Calculate your exact price in two minutes — or book a 30-min call with Johan to discuss scope.

Three packages. One foundation.

Every service has Basic, Standard and Extended tiers. The basics are the same — solid methodology, native-speaker delivery, AI-augmented analysis. The packages differ in scope: panel size, segments, comparisons and how deep the strategy work goes.

Most clients start with Standard. Basic is for first measurements or pilot projects. Extended is for larger organisations with multiple business areas or markets.

Note: Innovation Analysis™ and Brand Research Export™ are one-off projects (not recurring subscriptions like the other services). Innovation Analysis uses Basic / Standard / Deep tiers. Brand Export uses Basic / Standard / Extended / Enterprise (for 10+ markets). Both naturally repeat every 18–24 months.

10 signature services with transparent pricing

Calculate your exact price

All prices in SEK + EUR (rate: 100 SEK ≈ 9 EUR). Final price confirmed in our strategy meeting.

B2B research

Customer Survey & NPS

Measure customer satisfaction, loyalty (NPS) and recommendation propensity in your B2B customer base. Per market, district, customer category.

Basic
35 000 kr / €3 150
Standard ⭐
57 000 kr / €5 130
Extended
95 000 kr / €8 550
B2B brand

Brand Research B2B

Measure brand awareness, image and positioning among B2B decision-makers. Qualitative interviews + quantitative panel, benchmarked against competitors.

Basic
38 000 kr / €3 420
Standard ⭐
72 000 kr / €6 480
Extended
125 000 kr / €11 250
B2B export

Brand Research Export™

Brand tracking on 1 to 10+ export markets. Native-speaker panels in 50+ countries, multi-country comparison in one report. Measure how your brand actually works outside Sweden.

Basic
65 000 kr / €5 850
Standard ⭐
145 000 kr / €13 050
Extended
250 000+ kr / €22 500+
One-off project · multi-country brand tracking · Enterprise quote for 10+ markets
B2C brand

Brand Research B2C

Measure brand awareness, preference and image on the consumer market. Top-of-mind, brand funnel, attribute analysis.

Basic
55 000 kr / €4 950
Standard ⭐
85 000 kr / €7 650
Extended
145 000 kr / €13 050
Employee

Employee Survey

Measure engagement, leadership and culture. eNPS, satisfaction index and qualitative insights — anonymous and actionable.

Basic
45 000 kr / €4 050
Standard ⭐
85 000 kr / €7 650
Extended
145 000 kr / €13 050
B2B innovation

Innovation Analysis™

Deep-dive interviews internally and externally. Gap analysis between self-image and customer experience. Prioritised innovation backlog and brand recommendation. Fixed project price, one-off engagement.

Basic
45 000 kr / €4 050
Standard ⭐
95 000 kr / €8 550
Deep
160–180 000 kr / €14 400–16 200
One-off project · natural repeat cycle ~24 months · NOT a subscription
Digital insights

Persona Web Audit™

Structured review of your website through the eyes of your target personas. UX, content, search, AI visibility, performance.

Basic
35 000 kr / €3 150
Standard ⭐
65 000 kr / €5 850
Extended
110 000 kr / €9 900
Digital insights

e-Mystery Shopper™

Structured purchase journey test by trained shoppers. Search, compare, checkout, delivery, return, support — full friction map with screenshots and video.

Basic
45 000 kr / €4 050
Standard ⭐
85 000 kr / €7 650
Extended
145 000 kr / €13 050
Digital insights

AI Visibility™

Measure how often AI engines (ChatGPT, Claude, Perplexity, Gemini, Copilot) mention your brand. GEO strategy: become one of the providers AI recommends.

One-off
25 000 kr / €2 250
Quarterly ⭐
8 500 kr/mo / €765/mo
Monthly
12 500 kr/mo / €1 125/mo
Digital insights

Digital Reputation™

Continuous monitoring of online reputation — reviews, social mentions, AI search results, news. Sentiment, volume, crisis alerts. 12-month commitment.

Basic
4 900 kr/mo / €441/mo
Standard ⭐
7 900 kr/mo / €711/mo
Extended
12 500 kr/mo / €1 125/mo

Need to discuss scope before pricing?

Book 30 minutes with Johan. We'll walk through your situation and recommend which package fits — no obligation, no preparation needed.

Book 30 min with Johan →